Bachelor in Business Honours In Marketing

South East Technological University in Waterford is a recently formed technological university created from the merger of regional institutes of technology. SETU offers a wide range of undergraduate and postgraduate programs across business, engineering, science, computing and the humanities, with a strong emphasis on applied learning and industry relevance. The university aims to provide hands on, career focused education supported by modern facilities and an enterprising campus culture.

SETU is known for close partnerships with employers, work based learning and co operative education that connect study to practical experience. Degree programmes frequently include placements, live projects and industry supervised assessments, giving students professional networks and real world skills. Research centres focus on renewable energy, digital technologies and health innovation, offering opportunities for students to engage in applied research that addresses regional and global challenges.

International students will find a welcoming community, active student societies and services to support academic transition and career development. With strong links to industry and the Irish job market, SETU is a good choice for students seeking practical, employment focused study in technology driven fields, and for those who value classroom learning that quickly translates to workplace readiness.

The Bachelor in Business Honours In Marketing is a 4-year degree for students who want to learn about marketing and business. This program is taught in English at South East Technological University in Ireland.

The curriculum covers subjects like business financial accounting, quantitative techniques, and microeconomics. Students also learn about marketing, business law, and human resource management. They develop skills in areas like market research, customer psychology, and product development.

Graduates can work as marketing managers, brand managers, sales managers, market research analysts, or digital marketing specialists. They can find jobs in industries like advertising, sales, or marketing, and work for companies like Google, Procter & Gamble, or Nike.