Bachelor in Arts and Cultural Management Major (Online)

MacEwan University is a prominent institution of higher education located in Edmonton, Alberta, Canada. With a history dating back to 1971, the university offers a wide range of undergraduate and postgraduate programs across various disciplines, including arts, sciences, business, health, and social sciences. MacEwan University is known for its emphasis on hands-on learning, practical experience, and industry partnerships, ensuring students are well-prepared for their chosen careers. The university's supportive and inclusive environment fosters critical thinking, creativity, and community engagement. MacEwan University is committed to providing quality education, advancing research, and making a positive impact on its students and the community.

Meet us at the intersection of business and the arts. Music, theatre and dance; art galleries and museums; heritage conservation and the literary arts—if you are passionate about promoting arts and culture in the community, this major is for you. Our award-winning faculty, who are both scholars and practitioners, prepare you to lead and manage—yourself or others—in the creative sector. In this hands-on program, you participate in community-engaged learning activities, which include eight weeks of work in the field. In the Arts and Cultural Management major, you learn the foundational skills you need to successfully lead and manage an arts or cultural organization (or an individual artist's career). You are immersed in core aspects of arts and cultural management, as well as in specialized and customized aspects of the business. The program focuses on the unique and innovative settings inherent in arts and cultural organizations, with business and management courses adapted specifically for the sector by incorporating information on topics such as non-profit accounting practices, human resource management that includes boards and volunteers, and case studies that focus on non-profit management. Using an experiential learning approach, you participate in community-engaged course work, independent study, internal Allard Hall practicum work and a capstone eight-week Work Integrated Learning course.