Bachelor's in Business and Entrepreneurship and Innovation

Murdoch University is known for its diverse range of undergraduate and postgraduate programs designed to cater to the needs of a rapidly changing world. The university fosters a dynamic learning environment that encourages critical thinking, research, and practical skill development. With a commitment to academic excellence and a strong research culture, Murdoch University continues to be a prominent institution in the Australian higher education landscape.

Explore the inner workings of business marketing, strategy and culture, with activities and workshops to boost your creative thinking skills. This is the only combined degree of its type in WA. Develop the kind of business knowledge, skills and new ways of thinking you can use to bring fresh ideas to existing organisations or create your own business venture. When you graduate, you’ll have the confidence to make a difference in both corporate and small business settings, or the skills you need to work for yourself. To expand your career prospects even further, you can choose to specialise in Accounting, Business Law, Finance, Global Business and Politics, Hospitality and Tourism Management, Human Resources Management, International Business, Management or Marketing.