Bachelor in Advertising (taught in Chinese)

The history of Wuhan University can be traced back to Ziqiang Institute, which was founded in 1893 by Zhang Zhidong, the then governor of Hubei Province and Hunan Province in the late Qing Dynasty. In the process of development and evolution, the institute changed its name several times before it was finally named Wuhan National University in 1928. It is one of the earliest comprehensive national universities in modern China. By the end of 1946, the university had established 6 colleges, the colleges of liberal art, law, sciences, engineering, agriculture and medicine. In 2000, an amalgamation of the former Wuhan University, Wuhan University of Hydraulic and Electric Engineering, Wuhan Technical University of Surveying and Mapping, and Hubei Medical University was announced, which ushered in a new era in its 100 years of development.

For the past century, Wuhan University has built an elegant palatial architectural complex of primitive simplicity which blends perfectly the eastern architectural style with that of the west. It is honored as the “Most Beautiful University in China.” Furthermore, Wuhan University’s centennial humanistic accumulation boils down to its succinct motto, that is, “Improve Oneself, Promote Perseverance, Seek Truth and Make Innovations.”

Since its establishment, Wuhan University has cultivated more than 300 thousand professional talents in various occupations, among whom there are over 100 members of the Chinese Academy of Science and the Chinese Academy of Engineering. They have made great contribution to the national construction and social advancement. The remarkable achievements of Wuhan University have won itself an extensive international reputation. In 1999, the world renowned journalSciencelisted Wuhan University as one of the most prominent institutions of higher education in China.

Burgeoning are the international exchanges and cooperation of Wuhan University in recent years. It has established cooperative relationship with more than 400 universities and research institutes in over 70 countries and regions.