Bachelor in Marketing (4 Years)

Birkbeck, University of London, a public research university in London, offers you a unique opportunity to study in the heart of the city. As a working professional or adult learner, you'll appreciate the flexible study options, including evening teaching. This institution stands out for its research focus, accessibility, and diverse student body.

Birkbeck has 441 programs available, covering arts, humanities, law, science, social sciences, business, and psychology. Specifically, the university's research strengths lie in Arts and Humanities, Social Sciences, and Psychology. You can explore different fields, from business to medicine, and take advantage of the university's strong research-intensive environment.

As a student, you'll be based in Bloomsbury, with access to the university's main campus, as well as satellite campuses in Stratford, Hackney, and East London. You'll be part of a diverse student population of 13,937, including 1,270 international students from over 120 countries. London's vibrant cultural and social scene is at your doorstep, providing many opportunities for work experience, networking, and cultural exploration.

The Bachelor in Marketing is a 4-year degree at Birkbeck, University of London, that provides cutting-edge knowledge of contemporary marketing theory and practice. This program is for students who want to gain a strong grounding in established and emerging theories of marketing. You'll develop a firm grasp of specialist areas of marketing and core skills in fundamental business management.

The curriculum features an unmatched breadth of core and option modules, covering marketing theory, general business principles, and core skills in business management. You'll interact with academics and practitioner-guest speakers, gaining insights into real-life marketing practices. This knowledge base and skills set are highly valued by employers.

With a marketing degree, you can pursue careers like Marketing Manager, Brand Manager, Market Research Analyst, Advertising Executive, or Sales Manager. You'll work in industries like retail, finance, or consulting, and employers will value your knowledge of marketing theory and practice.