Certificate in Digital and Social Media

West Virginia University, founded in 1867 and based in Morgantown, combines a broad set of academic offerings with a strong regional mission. Serving nearly 25,000 students, including over a thousand international students, WVU provides programs across arts, sciences, business and STEM fields. The university balances rigorous research activity with a commitment to community engagement and the economic development of the Appalachian region.

WVU is known for research strengths in areas such as energy, health sciences and applied technologies, offering students access to laboratories, field projects and community-based initiatives. With more than 300 programs, students can tailor study plans to suit academic ambitions and professional aims while tapping into internships, cooperative education and faculty mentorship that bridge theory and practice.

The campus experience emphasizes student life, leadership and Mountaineer traditions that build community and resilience. International students are supported through advising, orientation and cultural programming that foster integration and academic success. For those seeking a research-active university with strong regional ties and a supportive campus culture, West Virginia University offers a comprehensive environment for study and personal development.

The Certificate in Digital and Social Media is a one-year online program that prepares students for careers in digital marketing. This non-degree certificate is offered by West Virginia University and is taught in English.

The curriculum includes courses on social media, web metrics, search engine optimization, and digital storytelling. Students will learn how to create and implement effective digital marketing campaigns.

Graduates can pursue careers as Social Media Managers, Digital Marketing Specialists, Content Creators, Search Engine Optimization Specialists, or Digital Marketing Managers. They can work in various industries, including marketing, advertising, and media.