Master's in International Business and Management

The University of Groningen is a public research university located in the city of Groningen, Netherlands. Founded in 1614, it is one of the oldest universities in the Netherlands. The university has 11 faculties, including one in the Frisian capital of Leeuwarden, and has more than 37,000 students from over 120 nationalities. It also boasts over 140,000 alumni and a budget of 1,000 million EUR.

Study international business and management in Groningen to learn about how companies operate in multiple countries and how a manager copes with different business cultures. The MSc International Business and Management (IB&M) is a broad programme with a rich set of electives to choose from. You can also opt for one of our double degrees, with the University of Newcastle or with Fudan University in Shanghai. You will learn to approach issues in global management with an open mind and how to deal with them systematically and creatively. Your analytical and professional set of skills will be expanded to include the latest theories and tools in developing strategies for managing multinational enterprises and for firms to operate across borders. Specific attention is paid to comparative analyses of countries, institutions, cultures and, of course, companies and their strategies. You will be trained to apply this knowledge to the development of company strategies, instruments and processes. You will also learn to analyse the purchasing and sales markets in different countries, understand various institutional environments and develop policy proposals. The programme further offers the opportunity to focus on either the Energy Focus area or the Sustainable Society Focus Area area.