PhD in Business - Marketing

Bentley University has a rich history of providing students with a cutting-edge business education that integrates technology, the arts and sciences, and the liberal arts. The university is dedicated to preparing students for impactful careers in the ever-evolving global business landscape. Bentley University is renowned for its innovative curriculum that combines business education with the arts and sciences, providing students with a holistic understanding of the complexities of the business world. The university's commitment to experiential learning, internships, and partnerships with industry leaders ensures that students are well-equipped with practical skills and real-world experience. Bentley's vibrant campus community and emphasis on ethical leadership contribute to a transformative educational experience, preparing students not only for successful careers but also for making a positive impact in society.

The Bentley PhD in Business provides an interdisciplinary understanding of business and an in-depth knowledge in a particular chosen field. Your research will probe some of the most compelling issues in business today, all under the interdisciplinary umbrella theme of business, technology and society. Within this umbrella theme you can concentrate in any of the business disciplines. Through our Marketing specialization in the Bentley PhD program in Business, you might take specialized courses in consumer behavior, brand management and then a course related to your specific dissertation area within marketing. The marketing faculty portfolio of research interests, from brand and relationship management to international marketing, represents a wide-ranging perspective of the marketing discipline, a perspective that ultimately benefits, the university, the discipline and society. Marketing Department faculty support the mission of Bentley and contribute to the discipline of marketing by pursuing innovative and insightful research on how organizations produce, deliver and sustain value for consumers, other organizations and society.

Bentley University stands as a beacon of excellence in business education, blending academic rigor with a forward-looking approach. At Bentley, the intersection of technology, liberal arts, and business education fosters a dynamic learning environment. The university's emphasis on experiential learning, internships, and collaborations with industry leaders empowers students with not just theoretical knowledge but also real-world skills. Bentley's holistic approach, combining the arts and sciences with business education, shapes graduates into well-rounded professionals. As a hub for ethical leadership, Bentley University is not just a place of learning but a launchpad for transformative careers and societal impact.