Bachelor in Commercial Economics

Amsterdam University of Applied Sciences sits in the heart of a dynamic, international city and serves a large and diverse student population. Founded in 1993, the institution focuses on applied education that prepares students for professional practice across fields such as business, creative industries, health, and technology. With access to Amsterdam's cultural scene, international businesses, and innovation hubs, students gain practical exposure alongside classroom learning.

Programs emphasize project-based learning, collaboration with industry partners, and development of practical skills employers seek. International students can join English-taught programs, internships with local and multinational organizations, and applied research projects that address real-world challenges. Support services typically include career guidance, language assistance, and help navigating visas and accommodation in the city.

Studying in Amsterdam offers a multicultural lifestyle with excellent public transport, abundant cultural events, and a strong start-up ecosystem. The university's location encourages networking with professionals and peers from around the world, while student centers and clubs build community and enhance personal development. For students seeking career-ready education and a lively urban experience, Amsterdam University of Applied Sciences provides an applied, hands-on pathway to professional success.

This program in Commercial Economics is designed for students who are eager to dive into the world of marketing and business. Over four years, you will engage in hands-on projects with real companies, allowing you to apply your learning in practical settings. This program is ideal for those who are creative, communicative, and ready to take initiative in a dynamic environment.

The curriculum covers essential topics such as marketing strategy, sales techniques, and project management. In the first year, you will tackle challenges from various industries, including fashion, entertainment, and health. As you progress, you will have the opportunity to specialize in areas like sales or entrepreneurship, ensuring that you develop the skills needed for a successful career in a fast-paced economy.

Graduates of this program can pursue various roles such as Marketing Manager, Sales Executive, Brand Strategist, or Account Manager. With a strong foundation in both theory and practice, you will be well-prepared to enter diverse industries, including tech, sports, and creative sectors. The skills you acquire will be transferable, opening doors to numerous career pathways.