📖Introduction

The University of West London is a dynamic and innovative institution located in London, United Kingdom. With a strong focus on industry engagement and practical learning, it offers a wide range of undergraduate and postgraduate programs across various disciplines, including business, computing, engineering, arts, and healthcare. The university prides itself on providing students with the skills and knowledge needed to excel in their chosen fields, combining academic rigor with real-world experience. With modern facilities, dedicated faculty, and a supportive learning environment, the University of West London is committed to shaping the future success of its students.

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📚About the Program

Bachelor’s in Marketing and Social Media at University of West London

This course is an ideal way of building up your marketing knowledge and skills in the fast-changing world of interactive platforms. You will learn about the marketing mix and how to add to it through strategically planned online campaigns as well as how to implement the campaigns and measure them effectively. In particular, the course offers an insight into the marketing field of social media and performance marketing. This will help you understand how to market brands, products and services online as well as being able to generate and successfully convert leads. Show less
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📖Program Curriculum

Compulsory modules
Principles of Marketing
Professional Skills
Principles of Advertising
Principles of Digital and Social Media Marketing
Workplace Employability Skills
Market Data Analysis
Marketing and Brand Management
Web Design and Development
Social Media and Analytics
Enterprise and Business Development
Marketing Campaign Planning
Research Methods
Marketing Research Project
Global Marketing
Digital and Social Media Marketing Planning Framework
Marketing CRM
Consumer Behaviour

Course detail & modules
Social media marketing is an important tool within digital marketing as it allows its users to utilise social media to advertise, communicate or review products and services. The outcome is to increase brand awareness, increase customer base and improve customer relations.

Social media platforms (e.g. Facebook, Twitter, LinkedIn, YouTube, and Instagram) have experienced significant growth as marketing tools and are the fastest-growing field of marketing today.

Throughout the course, you will gain knowledge and understanding of various theories and practices to evaluate and implement marketing strategies. You will gain reflective skills to evaluate your own and others’ professional practice alongside independent learning skills which will help you plan your future development.

This course aims to prepare students for employment as marketing professionals starting in junior positions. Once you have sufficient experience you will be able to progress to higher management roles in a variety of organisations.

The degree will also prepare you for postgraduate studies and further professional development as well as enable you to pursue a career and gain employment in:

marketing
social media marketing
campaign management
consultancy.
The course will enable you to look into starting your own business or consultation services in marketing and social media.

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🏫About University of West London

The University of West London is a renowned institution of higher education situated in London, United Kingdom. The university offers a diverse range of undergraduate and postgraduate programs across multiple faculties, including the Claude Littner Business School, the London School of Film, Media, and Design, the College of Nursing, Midwifery, and Healthcare, and the School of Computing and Engineering. With a student-centered approach, the University of West London strives to provide a supportive and nurturing environment that fosters academic excellence, creativity, and personal growth. It maintains close ties with industry partners, ensuring that its graduates are well-equipped with the skills and knowledge required for successful careers. The university's state-of-the-art facilities, experienced faculty, and strong industry connections contribute to an enriching and immersive educational experience for its students. As a global institution, the University of West London welcomes students from all backgrounds and cultures, fostering an inclusive and multicultural community. Committed to innovation and research, it actively contributes to the advancement of knowledge and engages in impactful collaborations with industry and academia. With its prime location in the vibrant city of London, students at the University of West London benefit from a wealth of cultural and professional opportunities, enhancing their overall educational journey.

🏠 Accommodation

You will need to book the accommodation after you have been accepted.

You can choose to live on campus or off campus in private accommodation.

How to book:
  • Make a booking online after you have been accepted (in this case please let us know your choice when you apply).
  • Register when you arrive - its not possible to reserve a room before arriving. You can arrive a few days before and book it
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💰 Fees

Application Fee:

$0 USD

Tuition fee:

14,250 GBP per year

42,750 GBP in total

❓✅❌ Entry Requirements

You are not eligible to apply to this program because:

The minimum age is 21.

English fluency is required.
You need to be either:
- A native English speaker
- Studied a degree in English before
- Can demonstrate a high level of English
- Having an English certificate such as IELTS level 6 or TOEFL 95 and above is an advantage.

Minimum education level: High School.

The program is competitive, you need to have a high grades of Average A, 70%, or a high GPA.

All students from all countries are eligible to apply to this program.

Is this not correct? You can edit your profile or contact us.
Or see the list of programs you are eligible for here .
Check Your Eligibility Show Suitable Programs

📬 Admissions Process

3 Steps to Apply to a University

Application step 1

Application step 2

Application step 3

Please choose the programs here , "You are advised to select 2-3 programs to increase your chances of getting accepted.

Required Documents:

  • Passport
  • Graduation certificate
  • Passport size photo
  • Official transcript
  • Personal statement
  • English certificate (You can take the English test online)
  • Guarantor letter

Preparing documents:

You can start your application now and send the application documents during your application. Some documents you can send later if you don’t have them right away. Some more info about preparing application documents is here

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Application process:

Applying Online is simple in just a few steps. More information is available here.

The first steps are to choose the programs, pay the application fee and upload the application documents.

Once submitted to Global Admissions, we will review your application within 2-3 days and proceed to the university or ask you for further clarification

After it has been processed to the university you will receive your unique application ID from each university.

The university may contact you directly for further questions.

We will then follow up each week with the university for updates. As soon as there is any update we will let you know. If you have made other plans, decide to withdraw / change address at any time please let us know.

After you have been accepted you will receive your admissions letter electronically and asked to pay the non-refundable deposit to the university.

Once you have paid the deposit the university will issue you the admissions letter and visa form to your home country.

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Here is some more information about the enrollment process after you have been accepted.

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