AI for Marketing

Emory University, a private research university in Atlanta, United States, offers a unique experience for international students. Founded in 1836, it has a rich history of academic excellence and innovative research. You will find a strong commitment to interdisciplinary research, making it an ideal choice for students who want to make a positive impact on the world.

Emory focuses on many subjects, including programs in engineering, business, and medicine, with 166 programs available. Specifically, the university is home to world-class research centers like the Emory Vaccine Center and the Winship Cancer Institute, providing students with access to cutting-edge technology and resources. The Goizueta Business School is another notable example, consistently ranked as one of the top business schools in the country.

Located in the heart of Atlanta, the campus offers many opportunities for you to engage in student life, including active student clubs and athletic programs like soccer and basketball. You will also find modern facilities and a diverse population, making it an exciting place to learn and grow. With its rich cultural heritage and thriving business and technology industries, Atlanta provides a unique backdrop for your academic journey, allowing you to explore, learn, and succeed in a dynamic environment.

The AI for Marketing program is a non-degree course for international students, taught in English, and offered by Emory University in Atlanta. This program helps learners understand how AI impacts marketing across the customer journey. It takes several weeks to complete and has many advantages, including learning how to support customer acquisition and retention.

The curriculum covers applications of AI in marketing, including creating compelling content using generative AI and assessing the effectiveness of AI-driven strategies. Learners gain experience in leveraging AI to enhance marketing outcomes and drive growth. The program also focuses on hands-on experience, allowing learners to practice what they learn.

After completing the program, learners can pursue careers as Marketing Analysts, AI Consultants, Customer Acquisition Specialists, Growth Hackers, or Digital Marketing Managers. They can work in various industries, including technology, finance, and e-commerce, and for top employers like marketing firms, tech startups, or large corporations.