Bachelor in Business Analytics

Maastricht University is known for its innovative Problem-Based Learning approach and strong international profile in the Netherlands. Established in 1976, UM encourages small-group tutorials where students actively solve real-world problems, fostering critical thinking, collaboration and self-directed study. Many programs are offered in English, attracting a diverse international student body and creating a multicultural campus atmosphere.

The university emphasizes research in areas such as health, sustainability, governance and data science, and students can engage in interdisciplinary projects with faculty and external partners. Maastricht’s compact city setting supports an integrated student experience, with easy access to cultural activities, internships across the Dutch and European networks, and numerous student organizations that enrich academic and social life.

Graduates benefit from strong international connections, research-led teaching and practical skills developed through PBL. Career services, exchange programs and industry partnerships help students transition into employment or further study. For international students seeking an interactive, research-active university in a historic European city, Maastricht offers a stimulating environment with a clear focus on applied learning and global perspectives.

The Bachelor in Business Analytics at Maastricht University is a 3-year program for students who are analytical, tech-savvy, and excited about turning data into business opportunities. This English-taught degree combines data science with business and economics research, helping you acquire knowledge of different business domains and data analytical skills.

The curriculum includes compulsory courses like Introduction to Business Analytics, Mathematical Analysis, and Statistics, as well as skills courses like R Functions and Industrial Analytic Reporting. In your second year, you'll learn about Accounting Technology, Forecasting, and Machine Learning, and have the chance to develop more specialized knowledge and skills through electives and your thesis period.

Graduates of this program can become business analysts, data scientists, or operations managers, working in industries like finance, marketing, or logistics. Other possible job titles include management consultant, financial analyst, or IT project manager. You'll have the skills to work with employers like consulting firms, banks, or technology companies, and help them make data-driven decisions.