Bachelor in Marketing

Tuition fees are 48,500 THB per year, and the deadline to apply for the Sep 2027 intake is Feb 1, 2027.

The Bachelor in Marketing at Saint John's University is perfect for students who want to understand consumer behavior and develop effective marketing strategies. This 4-year degree teaches students how to analyze markets, create campaigns, and measure results. By studying in Bangkok, Thailand, students can learn from the city's thriving business landscape.

The curriculum covers key subjects like marketing research, brand management, and digital marketing. Students will also develop skills in data analysis, creative thinking, and problem-solving. With case studies and group projects, students can apply theoretical concepts to real-world scenarios and develop a portfolio of work.

Graduates of this program can pursue careers as Marketing Managers, Brand Specialists, Digital Marketing Coordinators, or Market Research Analysts. They can work for companies in industries like retail, finance, or entertainment, or for marketing agencies and consulting firms. With a strong foundation in marketing, students can drive business growth and success.

Saint John’s University in Bangkok, Thailand, combines a liberal arts foundation with professional programs rooted in Benedictine values. Established in 1989, the university emphasizes holistic education, cultivating intellectual rigor alongside ethical reflection, service and community engagement. Students encounter a supportive campus environment where contemplative practice and academic inquiry work together to develop thoughtful, service-minded graduates ready to contribute locally and globally.

The curriculum balances broad-based liberal arts learning with practical preparation for careers, offering programs across disciplines designed to build critical thinking, communication and professional competence. Campus life encourages participation in service projects, student organizations and reflective activities that deepen leadership and civic responsibility. The university’s serene setting and community-focused approach create space for personal growth and meaningful academic pursuits.

International students will find a welcoming, values-driven atmosphere with opportunities for experiential learning, internships and cross-cultural engagement. Saint John’s places attention on shaping ethically grounded professionals who can navigate complex social and professional environments. With a strong emphasis on character formation, community service and academic quality, the university provides a distinctive experience for students seeking purpose-driven higher education in Bangkok.