Master in Business Administration and Management (Master's)

Tuition is *After aid is applied. Every student’s situation is different. Please contact the Office of Admissions for a detailed estimate..

This is an online MBA program with a specialty in marketing, focusing on skills needed to lead marketing initiatives. It provides research and foundational knowledge for marketing across multiple platforms in the information age, covering social media, services marketing, and integrated marketing communications. The track equips students to lead brand strategy, data-driven campaigns, and digital transformation, with courses tailored to emerging trends in digital communication and consumer behavior.

Focus areas include Marketing.

The program comprises 36 credit hours. The page does not detail the distribution of credits across coursework, dissertation, practicum, or capstone, nor does it specify credits solely for the marketing concentration.

Graduates enter roles such as Market researcher, Product manager, Media manager, Digital marketing coordinator, Art Director, Director of Research and Development, Marketing Analyst, and Director of Digital Innovation and Global Implementation.

Applicants must submit a completed application, official undergraduate transcripts, and an updated resume. A Bachelor’s degree from an accredited college or university is required; those without a business background must complete a 1-credit hour foundational course. Automatic acceptance is granted for GPAs of 2.75 or higher, while GPAs between 2.0 and 2.74 may qualify through the Casper Assessment.

The programme totals about 36 credit hours. 100% online or hybrid format available, with a typical duration of 12-14 months, or as few as 12 months. For international students, tuition is well below the median for US programmes. The institution admits about 78% of applicants.

Walsh University is a Catholic university in North Canton, Ohio, with an academic mission centered on developing leaders who serve others. Students can choose from more than 60 majors across undergraduate programs, along with graduate and online adult accelerated degree programs. Small class sizes support direct engagement with instructors, while hands-on experiential learning, internships, interdisciplinary institutes, and global learning programs connect study with professional and community experience.

International students join a university community that includes students from 35 countries and 42 U.S. states. Campus life includes clubs, organizations, Campus Ministry, and NCAA Division II athletics, giving students ways to build relationships beyond the classroom. Mass and other faith-based activities are part of campus life, reflecting Walsh's Catholic identity. The university also maintains an alumni network with graduates working and contributing in communities around the world.

Students considering Walsh should know that financial aid is a significant part of the university's affordability approach, with 98% of students receiving some form of financial scholarship or aid. The campus offers opportunities to meet with Admissions, tour the university, and take part in activities such as student organizations, athletics, career events, and community programs. Walsh supports students preparing for work and continued contribution to their communities after graduation.