Master in BUT Stratégie Marque Evenementiel

Based at the IUT de l'Oise campus in Creil, this programme focuses on developing expertise in event management and marketing strategies, a strength of the university. The curriculum includes modules such as Marketing Mix 1, Anglais du commerce 2, and Prospection et négociation, alongside practical projects like SAE2-1 Marketing and SAE2-2 Vente, offering hands-on experience in real-world scenarios. Students are mentored by staff like Moussa Lettifi, ensuring a well-rounded educational experience. The programme culminates in a final year project that allows students to apply their skills in a comprehensive, real-world setting.