Bachelor in Commercial Economics

Applications for the Sep 2027 intake close on Aug 31, 2027.

The Commercial Economics program focuses on marketing, sales, and brand power. It is designed for students who are eager to understand consumer behavior and influence purchasing decisions. Over four years, you will develop practical skills using digital tools to create effective marketing plans. This program is ideal for students who thrive in collaborative environments and are passionate about making a positive impact in business and society.

Throughout the curriculum, you will study subjects such as marketing communication, consumer behavior, and entrepreneurship. The program includes hands-on projects and internships, allowing you to apply your knowledge in real-world settings. By the end of your studies, you will have a solid foundation in commercial practices and be well-prepared for the dynamic job market.

Graduates of this program can pursue various roles, including marketing manager, sales representative, account manager, and entrepreneur. Many find opportunities in diverse industries such as retail, consulting, and digital marketing. The skills you acquire will be transferable, enabling you to adapt to various career paths in the commercial sector.