Bachelor in Culture Industry Management

Tongji University, a leading institution in China founded in 1907, combines a long academic tradition with strong research and international partnerships. Recognized under national initiatives, Tongji is celebrated for architecture, civil engineering and growing strengths in economics, design and environmental engineering. Its multi-campus structure supports a large student body and a research culture that connects academic work with industry and urban development projects.

Academic programs emphasize rigorous training and practical application, with opportunities to work on collaborative projects, internships and cross-disciplinary research. Tongji maintains strong European connections and attracts international students through English-language programs and exchange agreements. Facilities and international student services are designed to support academic success and cultural integration.

International students can access dedicated service centres across campuses that provide accommodation assistance, practical amenities and administrative support. The university’s location in a major Chinese city offers exposure to industry, culture and career prospects, while a diverse campus community helps foster global networks. For students seeking a reputable research university with technical strengths and broad international engagement, Tongji provides a compelling option.

The Bachelor in Culture Industry Management at Tongji University is a 4-year degree for students interested in management and culture. It's a great fit for students who want to learn about the culture industry and develop strong management skills.

The curriculum includes subjects like cultural marketing and cultural policy. Students also learn about event management and cultural production through practical projects.

Graduates can work as Culture Managers, Event Coordinators, or Marketing Specialists in cultural institutions, entertainment companies, or government agencies.