Master in Digital Marketing & Social Media Management

The tuition fee is 2,500 EUR per year.

Graduates of the Digital Marketing & Social Media Management master have secured roles in digital marketing, social media management, and content strategy, working in agencies, in-house marketing teams, and start-ups.

This programme equips students with essential skills in digital marketing, social media, and content strategy.

The curriculum includes a Digital Advertising Lab for creating successful campaigns on Google, Meta, and Amazon, and Skill Lab sessions with industry experts.

Students learn and practice through a mix of theoretical lessons, case studies, and practical exercises, delivered through the university's e-learning platform.

Pegaso's e-learning model supports self-paced learning, with 24/7 access to resources and interactive activities, and tutor support.

Students have 1500 hours of study and 60 CFU (credits) to complete, including a final project and exams held in-person.Project work is a key feature of this program, with a range of activities including a How to: Laboratorio di Advertising su Meta, Amazon e Google.