Bachelor in Informations- und Datenmanagement (B.A.)

Students in the Informations- und Datenmanagement (B.A.) programme, taught on the Potsdam campus, learn to manage large, complex data sets effectively. Students specialise in areas like Web-Content-Management and digital marketing, data modelling and management, and information and knowledge management. They gain hands-on experience in workshops, labs, and two mandatory internships, as well as real-world insights through excursions and visits to current information science projects. The programme's interdisciplinary approach, and close collaboration with other fields of study, such as Archive and Library Science, ensures a broad skill set.