Bachelor in Mass Communication (Hons.) Public Relations

The Bachelor in Mass Communication (Hons.) Public Relations is a three-year program for students passionate about media and communication, offered at Universiti Teknologi MARA in Malaysia.

The curriculum covers aspects of mass communication, including media ethics, public relations strategies, and digital communication, with an emphasis on practical learning through projects and internships to enhance understanding of the industry.

Graduates can pursue job titles such as Public Relations Officer, Media Relations Specialist, Corporate Communications Manager, and Social Media Strategist, often finding employment in public relations firms, corporate communication departments, and media organizations.