Bachelor in Sport & Event Management

At BTK University of Arts & Design, tuition fees are 8,260 USD per year, while the application deadline for the Sep 2027 intake is Apr 1, 2027.

This Bachelor’s program in Sport & Event Management is designed for students who are passionate about sports and events. It combines academic education with practical experience through partnerships with industry leaders. The program is offered in Berlin and Hamburg, providing a vibrant environment for international students to thrive. Ideal candidates are those who seek a hands-on approach to learning and are eager to engage with real-world challenges in the sports and event sectors.

The curriculum covers essential topics such as marketing, project management, and event organization. Students will participate in internships with renowned partners like ALBA Berlin, gaining insights into the sports industry. This practical experience is complemented by theoretical knowledge, ensuring graduates are well-prepared for the dynamic job market. The program emphasizes skill development in areas like communication, finance, and strategic planning.

Graduates of this program can pursue various career paths, including roles as Sports Managers, Event Coordinators, and Marketing Specialists. They may find employment with sports clubs, event agencies, or corporate marketing departments. Potential employers include major organizations like UEFA, Red Bull, and Adidas. The skills acquired are transferable across industries, making graduates versatile professionals ready to tackle diverse challenges in the business world.