Sports Media & Communication

Tuition comes to 25,650 USD per year.

This major provides students with opportunities to pursue careers in sports by building a foundation in journalism, broadcasting, advertising, public relations, and marketing. Students develop skills through coursework and gain practical experience via faculty relationships with sports media organizations. The program allows students to add depth to their studies through upper-level electives.

Focus areas include journalism, broadcasting, advertising, public relations, marketing.

The major requires 52 credit hours, distributed across specific coursework and electives, as part of a 120-credit hour bachelor's degree. The curriculum includes foundational courses and opportunities for advanced study.

Graduates enter roles in sports journalism, sports announcing, sports information, sports marketing, sports event planning, sports community relations, graphic and Web design in sports, multimedia storytelling, and sports media entrepreneurship.

University admission requirements include high school units in English (4), Mathematics (4), Social studies (3), Natural sciences (3), and Foreign language (2). Transfer students or those with 12+ college credits need a minimum 2.0 GPA. International students must present a TOEFL score of 70 or higher with a writing subscore of at least 20.

The programme totals about 120 credit hours. For international students, tuition is around the median for US programmes. The institution admits about 77% of applicants.

University of Nebraska–Lincoln, established in 1869, is a comprehensive public research institution with a vibrant campus culture in Lincoln. Home to about 24,431 students and serving more than 1,800 international students, UNL offers breadth across roughly 180 academic programs spanning liberal arts, agriculture, business and STEM fields. The university’s midwestern setting combines an affordable cost of living with strong community engagement and opportunities for research and leadership.

International students at UNL find tailored services including academic advising, English language support, career counseling and immigration guidance to ease transition and promote success. Hands-on learning is emphasized through internships, undergraduate research and cooperative programs that link classroom knowledge with real-world experience. The campus hosts a wide range of student organizations, cultural events and initiatives that foster inclusion and cross-cultural exchange.

UNL is well suited for students seeking a supportive environment with diverse program options and practical pathways to careers or graduate study. Its focus on experiential learning, community partnerships and affordable education makes it attractive for international applicants who want strong academic training plus active campus life. Explore UNL for a welcoming, career-oriented university experience in the heart of the Midwest.