Bachelor in Tourism Management

This program prepares students for careers in the tourism and hospitality industry, covering the planning, operation, and management of tourism-related businesses. Coursework typically includes tourism marketing, destination management, hospitality operations, tourism economics, and service management, giving students both business fundamentals and industry-specific knowledge. Students learn how tourism businesses operate, from hotels and travel agencies to tour operators and destination management organizations, and study the broader economic and cultural role tourism plays in different regions. Graduates pursue careers in hotel and resort management, travel agencies, event planning, tourism boards, and related hospitality services. The program is taught in English over 4 years at American University of Cyprus, a private institution located in Lefkoşa, Northern Cyprus. Being situated in a city with cultural and historical significance gives students context for studying heritage tourism alongside conventional hospitality management. The curriculum generally blends management theory with topics specific to service quality, customer experience, and sustainable tourism practices. This foundation supports graduates seeking roles across the diverse range of businesses that make up the tourism and hospitality sector.