South East Technological University

Bachelor in Business In Marketing

Waterford, Ireland

The Bachelor in Business In Marketing at South East Technological University is a 3 year long program for international students taught in English.

Introduction

South East Technological University in Waterford is a recently formed technological university created from the merger of regional institutes of technology. SETU offers a wide range of undergraduate and postgraduate programs across business, engineering, science, computing and the humanities, with a strong emphasis on applied learning and industry relevance. The university aims to provide hands on, career focused education supported by modern facilities and an enterprising campus culture.

SETU is known for close partnerships with employers, work based learning and co operative education that connect study to practical experience. Degree programmes frequently include placements, live projects and industry supervised assessments, giving students professional networks and real world skills. Research centres focus on renewable energy, digital technologies and health innovation, offering opportunities for students to engage in applied research that addresses regional and global challenges.

International students will find a welcoming community, active student societies and services to support academic transition and career development. With strong links to industry and the Irish job market, SETU is a good choice for students seeking practical, employment focused study in technology driven fields, and for those who value classroom learning that quickly translates to workplace readiness.

About the Program

This Bachelor in Business In Marketing is a 3-year program for students interested in marketing and business. It's taught in English at South East Technological University in Ireland. The program helps students develop skills in marketing, business finance, and management.

The curriculum covers subjects like Business Financial Accounting, Quantitative Techniques, Microeconomics, and Introduction to Marketing. Students also learn about contract law, tort law, and management theory. The program includes elective courses like Intermediate Financial Accounting, Constitutional Law, and Business Management Accounting.

Graduates can pursue careers as Marketing Managers, Brand Managers, Sales Managers, Market Research Analysts, or Public Relations Specialists. They can work in industries like advertising, sales, or product development, and for employers like multi-nationals, local enterprises, or small businesses.

Similar Programs You Can Apply To

Direct application via Global Admissions is not available for this program. Browse similar partner programs below or visit the university's site to apply directly.

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