Bachelor in Business Administration (BBA)

For Bachelor in Business Administration (BBA), applications for the Jul 2027 intake are open until Apr 10, 2027.

Graduates of the Bachelor in Business Administration (BBA) programme at the University of Economics in Poznan go on to careers as managers, economic analysts, and entrepreneurs, or pursue further study in business and economics. This programme, taught in English, introduces students to the complex interplay of political, social, and cultural forces influencing economic and business decisions. It combines classical business administration studies with political science, international relations, sociology, and management. The curriculum addresses contemporary challenges such as resource scarcity, economic growth, financial crises, climate change, and social inequality, fostering a holistic understanding of global economic landscapes.