Bachelor in Advertising (BA)

Savannah College of Art and Design, a private university in Savannah, United States, offers international students a unique experience with its specialized art and design education. You will find advantages in its hands-on learning approach, interdisciplinary collaboration, and integration of cutting-edge technology. Founded in 1978, SCAD has grown to serve 15,000 students, including 3,617 international students.

SCAD focuses on creative disciplines, with 98 programs available in fields like fine arts, design, fashion, animation, and architecture. Specifically, you can explore programs in these areas, taught by world-class faculty. This specialization allows you to dive deep into your chosen field and develop a strong portfolio.

In Savannah, you will find a unique blend of historic charm and modern amenities. You can take advantage of SCAD's modern facilities, including its labs and library buildings. The city's historic district provides a beautiful backdrop for your studies, with many opportunities to explore and find inspiration. As a student, you will be part of a vibrant and inclusive community, with access to active student clubs and cultural events that enrich your experience.

The Bachelor in Advertising at Savannah College of Art and Design is a degree program for students who want to gain expertise in every facet of advertising. This 4-year program helps students develop skills in copywriting, art direction, digital production, and integrated brand marketing. Students learn from expert faculty and collaborate with industry partners to perfect their craft.

The curriculum includes foundation studies like drawing and design, as well as major courses like introduction to advertising, creative production, and brand experiences. Students also learn about art direction, copywriting, and typography, and develop skills in motion media design and graphic design. The program includes hands-on components like internships and portfolio projects.

Graduates of this program can pursue careers as advertising copywriters, art directors, digital producers, or brand managers. They can work in industries like advertising, marketing, or media, and can be employed by companies like ad agencies, design firms, or brands. Other potential job titles include social media manager, content creator, or account executive.