Business Administration – Marketing

Tuition is International student tuition fees are $18,500 per year..

This program is designed for recent graduates and career changers seeking a practical education in marketing. Students learn to develop, integrate and execute marketing strategies for products and services. They gain hands-on experience through real-life projects and case study analysis. The curriculum emphasizes analytical, creative and tactical skills in marketing.

6 Semesters (3 Years), Full-time, Optional Co-op.

Graduates can work as marketing managers, marketing coordinators, account managers, product managers, brand managers, digital marketing managers, and other related roles.

High school diploma or equivalent. Minimum admission average required. English language proficiency: IELTS 6.0 overall with no band below 5.5, or TOEFL iBT 79 with minimum scores per section as specified.

Hybrid, Full-time, 3 Years.

Seneca College in Toronto, established in 1967, is one of Canada’s largest colleges with a broad portfolio of career-focused programs and roughly 90,000 learners across multiple campuses and delivery modes. Located in a global city, Seneca combines applied education, industry connections, and flexible pathways that appeal to international students aiming to gain practical skills and launch careers in fields such as business, technology, health, media, and the creative industries.

The college emphasizes experiential learning through co-op placements, industry projects, labs, and simulated workplace environments that prepare graduates for employer expectations. Programs range from diplomas and advanced certificates to undergraduate degrees and continuing education, often developed in close consultation with industry partners. International students are supported by dedicated services including admissions guidance, language assistance, career counseling, and orientation tailored to newcomers.

Studying in Toronto offers rich cultural life, professional networks, and access to internships and part-time work that complement academic training. On campus, student services, clubs, and international student offices help build community and practical success strategies. For students seeking a large, industry-attuned college experience in a major metropolitan center, Seneca provides extensive resources, applied learning opportunities, and strong links to employers.