Bachelor in Business Design in the Digital Age

LIUC is a private university founded in 1991, located in Castellanza, Italy. Established by local entrepreneurs and business associations, LIUC aims to bridge academia and industry with a focus on applied education. Distinguished for its strong connections with the business community, LIUC offers specialized programs in economics, business management, engineering, and law. The university emphasizes hands-on experience and integrates theoretical learning with practical applications to prepare students for the professional world.

The Business Design in the Digital Age program is tailored for students eager to develop digital management skills applicable across various industrial sectors. This three-year bachelor's degree focuses on the intersection of technology and business strategy, making it ideal for those who thrive in innovative environments. Students will engage in hands-on learning experiences that prepare them for the challenges of the digital economy.

The curriculum includes courses such as Internet-of-Things (IoT) Systems, Machine Learning for Digital Business, and Design and Management of Digital Services. These subjects equip students with the necessary skills to design effective services and implement data-driven strategies. The program emphasizes practical learning through internships and project work, ensuring students are well-prepared for the evolving job market.

Graduates of this program can pursue various roles, including Digital Transformation Consultant, Business Analyst, IT Project Manager, Innovation Manager, and Data and Process Analyst. They will find opportunities in advanced service companies, innovative manufacturing firms, and consulting agencies, both nationally and internationally. The skills acquired are highly transferable, allowing graduates to adapt to diverse industries.

LIUC, former known as Università Carlo Cattaneo – LIUC, was created to provide high-quality education tailored to the needs of the modern economy. The university is known for its innovative teaching methods, such as simulation labs, case studies, and industry projects. With a commitment to research and knowledge transfer, LIUC collaborates closely with companies and industries, creating a vibrant ecosystem for students to engage in real-world problem-solving. The campus, located in a picturesque area of Northern Italy, offers an international environment, hosting students and faculty from around the world. LIUC promotes a culture of entrepreneurial thinking, preparing students to become leaders in their respective fields and equipping them with skills to adapt to an ever-evolving global marketplace.