Bachelor in Creative Business

Amsterdam University of Applied Sciences sits in the heart of a dynamic, international city and serves a large and diverse student population. Founded in 1993, the institution focuses on applied education that prepares students for professional practice across fields such as business, creative industries, health, and technology. With access to Amsterdam's cultural scene, international businesses, and innovation hubs, students gain practical exposure alongside classroom learning.

Programs emphasize project-based learning, collaboration with industry partners, and development of practical skills employers seek. International students can join English-taught programs, internships with local and multinational organizations, and applied research projects that address real-world challenges. Support services typically include career guidance, language assistance, and help navigating visas and accommodation in the city.

Studying in Amsterdam offers a multicultural lifestyle with excellent public transport, abundant cultural events, and a strong start-up ecosystem. The university's location encourages networking with professionals and peers from around the world, while student centers and clubs build community and enhance personal development. For students seeking career-ready education and a lively urban experience, Amsterdam University of Applied Sciences provides an applied, hands-on pathway to professional success.

Creative Business is a dynamic bachelor's program designed for students who are passionate about media and creativity. Over four years, you will learn to develop, create, and market media concepts. This program is ideal for those who thrive in collaborative environments and are eager to engage with real-world projects. You will benefit from hands-on experience and guidance from industry professionals, making it a great choice for aspiring content creators, producers, and media specialists.

The curriculum covers essential topics such as content creation, business strategies, and marketing principles. In your first year, you will explore various media formats, including photography, video, and audio. As you progress, you will choose a specialization in either Content Creative or Marketing Creative, allowing you to tailor your education to your interests. The program emphasizes practical learning through internships and projects with real clients, ensuring you are well-prepared for the fast-paced media landscape.

Graduates of the Creative Business program can pursue various roles, including content creator, media producer, marketing strategist, and podcast maker. You will find opportunities in diverse industries such as advertising, digital media, and entertainment. The skills you acquire will be transferable, opening doors to various career paths in the creative sector. With the program's strong connections to the media industry in Amsterdam, you will have access to valuable networking opportunities and potential employers.