What are the fees for Google Analytics for Beginners: Marketing Essentials?

Tuition: USD 49.00 per year. Application fee: USD 0.00. Service fee: USD 0.00.

What is the admissions process for Google Analytics for Beginners: Marketing Essentials?

The admission process includes: 1. Submit online application with required documents; 2. Pay application fee of USD 0.00; 3. Wait for admission decision; 4. Accept offer and pay tuition deposit; 5. Apply for student visa (if required). Please contact admissions for application details.

What documents are required for application?

Required documents typically include: Curriculum Vitae (CV/Resume); English Language Certificate (if applicable); Personal Statement or Statement of Purpose; Academic Transcripts (translated to English); Passport photograph; Graduation Certificate or Degree (translated to English); Valid passport copy. Additional documents may be required based on the program and your background.

When does the program start?

The next intake starts in Anytime.

What is the application deadline?

The application deadline is Anytime.

Is Google Analytics for Beginners: Marketing Essentials available online?

Yes, this program is available online, allowing you to study from anywhere in the world.

Google Analytics for Beginners: Marketing Essentials at Coursera Project Network

Introduction

The Coursera Project Network is a unique initiative within Coursera, a leading online learning platform founded in 2012. It is not a university, but rather a public, open-access platform that facilitates the creation and delivery of hands-on projects by experts and educators. The Coursera Project Network is distinguished by its focus on practical, project-based learning, enabling learners to apply their skills in real-world scenarios. This approach allows individuals to gain tangible, job-ready skills quickly and efficiently.

About the Program

This beginner-friendly guided project focuses on using Google Analytics 4 (GA4) to track and report on key e-commerce metrics. Learners will gain hands-on experience setting up GA4 for an e-commerce website, tracking important user actions like product views, add-to-cart events, and purchases, and creating custom reports that provide valuable insights into their online store's performance.Learners will also learn how to read and analyze conversion funnels, to understand where users drop out of the funnel, and how to compare different traffic sources, and performance across different devices. By the end of the course, learners will be equipped with the knowledge and skills needed to effectively monitor and enhance their e-commerce success with GA4.This course is aimed at learners who are looking to use GA4 to analyze user behaviour on an ecommerce store. Access to a GA4 property and basic knowledge of ecommerce metrics are required.

About the University

The Coursera Project Network offers a wide range of guided projects across various domains, including business, technology, data science, and more. These projects are designed to be completed in a short time frame, typically a few hours, providing learners with a quick and immersive learning experience. Through step-by-step instructions and hands-on practice, participants can build confidence in their abilities and directly apply what they learn to their personal or professional pursuits. The Coursera Project Network empowers learners to bridge the gap between theoretical knowledge and practical application, making it a valuable resource for skill development and career advancement.

Entry Requirements

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Google Analytics for Beginners: Marketing Essentials

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