Master in Marketing Analytics

Tilburg University, a public research university in Tilburg, Netherlands, offers you a unique experience with its strong focus on economics programs. Founded in 1927, this institution provides a great environment for international students, with advantages including a diverse student body, research opportunities, and a location in a charming city. You will find a welcoming community with 4231 international students among the total of 20254 students.

The university specializes in fields such as economics, law, social sciences, humanities, and theology, with 68 programs available. Specifically, you can explore programs in economics, law, and social sciences, which are the core areas of research at Tilburg University. English is the primary language of instruction, making it easy for international students to adjust and thrive.

As a student, you will have access to modern facilities and a vibrant city life. Tilburg, with its rich history and cultural events, provides a great backdrop for your academic journey. You can engage with the local community, participate in student clubs, and enjoy the city's benefits, such as its proximity to major European cities. The university's location and facilities create a unique blend of academic and extracurricular opportunities for you to explore and grow.

The Master in Marketing Analytics at Tilburg University is a one-year program for students who want to become marketing analysts. It helps you gather and analyze big data to provide critical marketing insights. You'll learn the latest techniques and methods to succeed in this field.

The curriculum includes core courses like Data Preparation and Workflow Management, Customer Analytics, and Social Media and Web Analytics. You'll also choose from elective courses such as Marketing Models, Survey Research, and Experimental Research. The program includes hands-on components like the L'Oréal Brandstorm Challenge and Career Development Marketing workshops.

After graduating, you can work as a Marketing Analyst, Data Scientist, Business Intelligence Manager, or Market Researcher. You can also work in industries like marketing, finance, or e-commerce. Employers may include companies like L'Oréal, Google, or Amazon.