Master in Marketing

Tuition fees are 24,767 AUD per year, and applications for the Sep 2027 intake close on Aug 31, 2027.

The Master in Marketing at La Trobe University is a degree for students who have a Bachelor's and want to study marketing in English. It takes one year and helps students learn about marketing in Australia.

The curriculum includes subjects like market research and brand management. Students develop skills like marketing planning and campaign analysis. They also get to work on real campaigns to help them learn.

Graduates can work as marketing managers, brand managers, or social media managers. They can find jobs in industries like retail or media, and work for companies like advertising agencies or startups.

La Trobe University in Melbourne, founded in 1964, is a research-led institution serving around 22,000 students with a broad portfolio of academic offerings across approximately 40 program areas. La Trobe combines academic rigor with strong industry ties to deliver degrees that emphasize employability, research experience and global perspectives. The university is recognized for strengths across health, science, education and the creative and social sciences.

Students benefit from integrated practical learning opportunities, including internships, community-engaged projects and industry placements embedded within many courses. La Trobe’s international student services offer language assistance, career counseling and wellbeing programs that support academic adjustment and life in Australia. Collaborative teaching formats and research-informed coursework encourage critical thinking and cross-cultural exchange among diverse cohorts.

Melbourne’s dynamic cultural scene, startup ecosystem and professional networks make it an attractive backdrop for study and work opportunities. La Trobe supports students with accommodation guidance, scholarship pathways and practical advice on living in the city. Prospective international applicants should consult program pages and the international office for entry requirements, intake dates and tailored guidance to plan a successful study experience in Melbourne.