Bachelor in Tourism Management

Tourism Management studies how the travel, hospitality, and leisure industries are organized and operated, combining business fundamentals with subjects specific to tourism. Typical coursework includes tourism economics, destination marketing, hospitality operations, travel agency and tour operation management, event planning, and sustainable tourism practices, alongside general business subjects such as accounting, marketing, and human resource management applied to the tourism context. Students often study the structure of the global tourism industry, including airlines, hotels, tour operators, and destination management organizations, and examine how these sectors coordinate to serve travelers. Practical training is a common feature of tourism programs, with internships or placements in hotels, travel agencies, or tourism boards giving students direct exposure to industry operations. Graduates typically move into roles in hotel and resort management, travel agencies, tour operation, event and conference planning, destination marketing organizations, or airline and transport companies. This bachelor's program is delivered in English over 4 years at Antalya Bilim University, located in Antalya, Turkey. Antalya is one of Turkey's largest tourism destinations, with a dense concentration of hotels, resorts, and travel businesses, which gives students in this program direct access to internship opportunities and industry contacts within the sector they are studying. The English-medium curriculum supports students aiming to work in international tourism and hospitality settings, where English is commonly used for business communication. Across the four years, coursework builds from foundational business and tourism theory toward applied management topics and practical placements.