Bachelor in Marketing

Applications for the Aug 2027 intake are open until Jul 1, 2027; the tuition fee is 6,278 USD per year.

The Bachelor in Marketing at Dalton State College is a degree program for students who want to learn about consumer behaviors and markets. It takes a few years to complete and is taught in English. The program helps students understand how to assess markets and create effective promotional elements.

The curriculum covers specific subjects like marketing principles and consumer behavior. Students develop skills in market research and analysis, and learn how to create effective marketing campaigns. The program also includes hands-on components, such as case studies and group projects, to help students apply theoretical concepts to real-world problems.

Graduates of the Bachelor in Marketing program can pursue careers as Marketing Managers, Brand Managers, or Market Research Analysts. They can work in various industries, including advertising, retail, or finance. Some potential employers include marketing firms, consumer goods companies, or non-profit organizations. With a strong foundation in marketing principles and practices, graduates can succeed in a variety of roles that require strategic thinking and creative problem-solving.

Dalton State College in Dalton, United States, founded in 1963, serves a close-knit community of about 4,794 students, including a growing international cohort. The college offers 65 undergraduate programs across business, health professions, liberal arts and related fields, focusing on hands-on learning and career-ready skills. Small class sizes and dedicated faculty emphasize practical application and critical thinking so students leave with both knowledge and workplace confidence.

Campus life at Dalton State is intentionally student-centered, with clubs, service opportunities and regional partnerships that extend learning beyond the classroom. Career services support internships and employer connections while advising helps students map academic choices to career goals. International students benefit from tailored orientation, academic support and cultural transition assistance to help them integrate socially and succeed academically.

Prospective international applicants will find accessible pathways for admission, transfer options and certificate programs that align with regional workforce needs. The college maintains affordable tuition, focused advising and experiential learning that produce tangible outcomes for graduates. Contact admissions or the international student office to learn about program specifics, financial support and next steps toward applying to Dalton State College.