Bachelor in Marketing BA (Hons)

At University of Derby, tuition is 17,500 GBP per year.

Dynamic Marketing Education

The BA (Hons) Marketing degree at the University of Derby is a fast-paced, practical programme designed to prepare students for the modern marketing landscape. Accredited by the Chartered Institute of Marketing (CIM), this degree focuses on applied learning rather than traditional exams, ensuring students gain real-world skills through projects with industry partners like Coors Brewery and East Midlands Railway.

Why Choose This Programme?

• CIM Accredited: Graduates earn exemptions towards professional CIM qualifications.
• Practical Experience: Work on live briefs and real-world marketing challenges.
• Industry Focused: Modules reflect the rise of digital media, social media management, and search engine optimisation.
• No Exams: Assessment is entirely coursework-based, focusing on real business scenarios.

The University of Derby, established in 1851 and based in Derby, United Kingdom, combines a strong practical focus with supportive student services. With around 19,685 students and a welcoming international community, Derby offers career-oriented programs across business, engineering, health, arts and sciences. The campus is known for close links to local industry, applied research and professional training that help students develop workplace-ready skills.

Programs often feature placements, live client briefs and industry collaborations that give students hands-on experience and networking opportunities. Facilities include modern workshops, simulation suites and enterprise hubs designed to foster innovation and employability. Academic staff typically maintain strong professional connections, ensuring that teaching reflects current practice and employer expectations.

International students benefit from dedicated support including pre-arrival guidance, English language help and career services focused on internships and graduate employment. Derby’s manageable campus size, supportive teaching approach and emphasis on vocational outcomes make it a good fit for students seeking practical training and direct routes into employment. The university’s community-oriented setting supports both academic growth and personal development.