Bachelor in Marketing Ba Hons

Tuition fees are 17,900 GBP per year.

Graduates from this programme often move into high-profile marketing roles at global organizations such as Heinz, Red Bull, Kellogg’s, Siemens, Nestlé, and Rolls-Royce. By integrating academic theory with hands-on practice, you will develop the strategic acumen required to navigate modern brand management, consumer psychology, and digital marketing landscapes.

This course is specifically designed for students who want to hit the ground running. Accredited by both the Chartered Institute of Marketing (CIM) and the AACSB, the programme offers a distinct advantage: you graduate with significant exemptions from professional qualifications, effectively putting you ahead of the competition on the salary ladder.

Authentic Business Learning

You won't just learn marketing; you will do it. Through our Authentic Business Learning (ABL) approach, you will tackle live projects for real-world businesses, ensuring your portfolio is built on actual results rather than hypothetical case studies. Whether you are analyzing market dynamics, crafting social media strategies, or exploring sustainable branding, you will be supported by expert staff who bring years of industry experience into the classroom.

The University of Hull, founded in 1927 and located in Hull in the United Kingdom, offers a compact and welcoming campus with a strong commitment to research-informed teaching. With a student population of about 12,673, including over 1,500 international students, Hull provides a supportive academic community where small-group learning and one-to-one mentoring are accessible features. The university balances academic rigor with opportunities for personal and professional development.

Hull delivers a wide range of undergraduate and postgraduate programs across disciplines such as arts and humanities, social sciences, business, health and engineering, underpinned by applied research and industry partnerships. Students can engage in placements, internships and collaborative projects that strengthen employability while benefiting from modern facilities, specialist labs and student services. A vibrant student union and numerous societies contribute to an active campus life.

International students are supported through orientation, tailored advice on visas and accommodation, language assistance and career services that focus on progression into graduate roles. The university emphasizes student wellbeing and offers pastoral care alongside academic support to ensure a successful transition. Prospective international applicants should contact the admissions and international offices for detailed entry requirements, scholarship opportunities and pre-arrival guidance.