Master in Marketing

The University of Nairobi is a leading African institution founded in 1970 and located in Kenya's capital, Nairobi. With around 84,000 students including roughly 1,200 international learners, the university offers a broad range of programs across health sciences, engineering, business, humanities, and development studies. Its long history and strong research profile make it a hub for regional scholarship and professional training.

UoN emphasizes applied research and community engagement, hosting institutes that tackle environmental, health, and development challenges. International students benefit from a multicultural campus, partnerships with international organizations, and hands-on learning opportunities that connect theory to practice. Support services through the International Office help with admissions, visas, and orientation to Kenyan academic and social life.

On-campus housing is available with varying costs and options; applying well in advance is recommended to secure accommodation. The university's position in Nairobi provides access to internships, NGOs, and a growing tech and business sector, making it attractive for students seeking meaningful research, regional networks, and practical experience in East Africa.

The Master in Marketing at the University of Nairobi is a 2-year program for students seeking in-depth knowledge in marketing science. It offers a Master's degree with a focus on marketing, taught in English.

The curriculum covers critical and contemporary issues in marketing theory and practice, with teaching methods including lectures, seminars, case studies, and guest lectures. Students also gain hands-on experience through industrial attachment in market research and marketing management.

Graduates can pursue careers in marketing management, market research, and consultancy, with roles requiring strategic thinking and problem-solving skills in marketing. They can work in local and international markets, contributing to business growth and development as Marketing Manager, Market Research Analyst, and more.