Master in Creative Industries and Marketing

Macquarie University in Sydney, founded in 1964, is a large, research-led institution with around 45,000 students, including roughly 10,000 international learners. Located in a dynamic metropolitan region, Macquarie blends modern campus facilities with purpose-built research centres and green spaces. Its broad curriculum covers arts, business, science, engineering and health, and the university emphasises an interdisciplinary approach that encourages critical thinking and practical problem solving.

Academically, Macquarie combines taught degrees with research opportunities and industry-facing placements, so students gain workplace experience alongside theoretical study. Specialist facilities and entrepreneurship hubs support innovation, while career services and employer links in Sydney help students access internships and graduate roles. Small-group tutorials, academic skills workshops and supervised research pathways ensure international students can integrate quickly and build strong academic foundations.

Campus life is culturally diverse and student-focused, with clubs, societies, accommodation choices and wellbeing services that support study-life balance and community integration. Global partnerships and exchange options expand learning beyond Australia and enable collaborative research experiences. Prospective international applicants should check program entry requirements, scholarship options and visa timelines early; Macquarie’s international student advisers offer targeted support for applications, English preparation and transition planning.

The Master in Creative Industries and Marketing at Macquarie University is a master's degree that combines creative industries and marketing. It's a one-year program taught in English. This program helps you develop an understanding of contemporary production, distribution, and audience engagement in the creative industries, as well as advanced knowledge of creative media project design, aesthetics, and management.

The curriculum covers subjects like Creative Entrepreneurship, Digital Media Strategies, and Professional Practices. You'll also learn about marketing theory, strategic marketing management, and marketing communications. The program includes elective units like Non-Fiction Screen Media, The Art of Recording, and Digital Marketing Strategy.

After graduating, you can pursue careers like Marketing Manager, Brand Manager, or Creative Director. You can also work as a Digital Marketing Specialist, Social Media Manager, or Business Development Manager in various industries, including marketing, media, and entertainment.