Master in Msc Marketing

Tuition is Whole-programme total, 2026-27, not annual: Band A £8,176 / Band B £13,597 (full fee); indicative totals Band A £8,277 / Band B £13,766.. The application deadline for Master in Msc Marketing is Sep 9, 2026.

Deepen your expertise in the mechanics of modern commerce through a curriculum that bridges the gap between high-level strategic planning and the tactical execution of marketing campaigns. This programme, developed and led by researchers at Birkbeck, University of London, invites practitioners and aspiring leaders to examine how marketing decisions resonate across financial, social, and environmental landscapes. By engaging with core subjects like Consumer and Buyer Behaviour and Marketing Research and Analytics, students move beyond surface-level theory to critically evaluate the risks and opportunities inherent in today's global marketplace.

Professional Integration

A distinctive feature of this degree is its accreditation by the Chartered Institute of Marketing (CIM), ensuring that the knowledge gained is aligned with global professional standards. The programme is designed for flexibility, allowing you to study entirely online while maintaining your professional momentum. Whether you are aiming for roles in brand management, digital strategy, or public relations, you will benefit from:

• Comprehensive study materials accessible via a dedicated Virtual Learning Environment (VLE).
• Continuous support from expert tutors who guide discussions and provide feedback on your progress.
• Access to the vast digital resources of the University of London’s Online Library and, for those visiting the UK, the historic Senate House Library.

The University of London, founded in 1836 and headquartered in one of the world’s leading capitals, offers a broad and flexible higher-education environment through its federated colleges and institutes. Serving around 170,000 students with some 50,000 international learners, the University of London is notable for its global reach, diverse academic programs and long tradition of research excellence. Its structure lets students choose from a wide range of disciplines while benefiting from the prestige and resources of constituent colleges.

Academics span arts and humanities, social sciences, law, medicine, business and STEM fields across roughly 100 programs, supported by extensive research networks and partnerships. Students can access world-class faculty, libraries and laboratory facilities hosted by individual colleges, while interdisciplinary initiatives enable cross-college collaboration. The university’s scale also provides abundant extracurricular opportunities, professional development services and pathways to internships and research placements.

London’s international setting offers unmatched cultural and career resources: global firms, cultural institutions and start-up ecosystems are within easy reach. International students benefit from tailored support services, language preparation options and strong alumni networks across sectors and countries. Whether seeking rigorous research training or industry-aligned professional degrees, the University of London provides flexible routes, strong employability outcomes and the vibrancy of studying in a global city.