Bachelor in Undergraduate Certificate in Digital Marketing

Westcliff University’s main campus is in Irvine, California, in Southern California’s greater Orange County community. The university also lists locations in Corona, Dallas, Los Angeles, Miami, Orlando, San Francisco, Toronto, and Nepal. International students can study at the Southern California campus or online from their home country, with online classes and remote internship opportunities available across its degrees.

Academic work spans business, technology and engineering, education, law, and nursing. Programs include bachelor’s, master’s, doctoral, and certificate options, with subjects such as business analytics, computer science, information technology, artificial intelligence, cybersecurity, education, legal studies, and nursing. Classroom instruction connects with the real world of business, STEM, and education. Professors working in their fields bring practical experience into teaching, and the university lists a 10:1 student-to-faculty ratio.

Students from more than 80 countries have sought Westcliff’s education in the United States, while its fast facts refer to more than 9,000 students from over 110 countries. The MBA includes a SMART Consulting Capstone, where teams of no more than five research markets, analyze problems, and develop recommendations with guidance from faculty, executives, and mentors. Students may also join the Westcliff Warriors athletics program. The Irvine campus is located at 17877 Von Karman Ave, 4th Floor, Irvine, California 92614.

Graduates of the Undergraduate Certificate in Digital Marketing go on to roles such as digital marketing specialists, SEO analysts, and social media managers, working in agencies, in-house, or as freelancers.

This certificate equips students with the skills to leverage digital platforms like social media and search engines. The curriculum includes courses on marketing principles, applied marketing analytics, and digital strategy. Students engage in hands-on learning to design and implement digital marketing programs, enhancing overall marketing effectiveness.