Bachelor in Marketing

Hebei Normal University, established in 1902, is a comprehensive institution based in Shijiazhuang with a long heritage in teacher education and a broad range of academic disciplines. Home to more than 36,000 students and around 2,600 staff, the university combines a rich library collection and extensive research capacity with a commitment to high-quality teaching. Its campuses and facilities support diverse study options across literature, science, engineering, management and education.

The university offers a wide portfolio of programmes, including doctoral, master and undergraduate degrees across more than 90 majors, and hosts numerous research centres and academic collaborations. Hebei Normal maintains strong international links with over 200 partner institutions, supports Confucius Institutes and offers scholarship pathways for language study and degree programs, creating numerous opportunities for academic exchange and cross-cultural learning.

International students benefit from a supportive environment with structured language programs, scholarship options and active cultural exchange initiatives. The university's focus on teacher training, multidisciplinary research and community engagement provides solid foundations for those pursuing careers in education, research or regional development. Students seeking a reputable institution with deep historical roots and international connections will find Hebei Normal University a compelling option.

The Bachelor in Marketing is a 4-year program for students who want to learn about marketing. It's a Bachelor's degree that helps students understand how to promote products and services. The program is taught in Chinese.

This program covers subjects like market research, consumer behavior, and marketing strategy. Students will develop skills in data analysis, campaign planning, and team management. They will also get hands-on experience through marketing projects and case studies.

Graduates can work as Marketing Managers, Brand Managers, or Sales Representatives. They can also work in advertising agencies, market research firms, or retail companies. Some specific job titles include Marketing Coordinator, Social Media Manager, or Business Development Manager.