Bachelor in Marketing

Santa Clara University, founded in 1851 and located in the heart of Silicon Valley, offers a broad range of undergraduate and graduate programs across business, engineering, humanities, and the sciences. Home to roughly 8,900 students including an active international community, the university blends rigorous academics with a commitment to ethical leadership rooted in the Jesuit tradition. That combination prepares graduates to contribute responsibly to organizations and communities around the world.

The university emphasizes a holistic education that integrates classroom learning, applied projects, and community engagement. Small class sizes and accessible faculty support close mentorship, while campus career services and corporate connections in the Bay Area facilitate internships and hands-on experience. Santa Clara's program portfolio spans many disciplines and encourages interdisciplinary collaboration, entrepreneurial thinking, and socially responsible problem solving.

International students benefit from comprehensive orientation, advising, and a supportive campus culture that promotes inclusion and leadership development. Proximity to major tech and business employers creates strong pathways to internships and employment, and university resources help students navigate visas, work authorization, and professional development. For students seeking a values-driven education with strong industry links in a dynamic region, Santa Clara offers a student-centered experience with practical outcomes.

The Bachelor in Marketing at Santa Clara University is a degree program for students who want to pursue a career in business. It takes a few years to complete and offers hands-on experience with local companies.

The curriculum includes real-world projects and internships where students apply marketing concepts to solve problems. Students develop skills in areas like advertising, retailing, and market research.

With this degree, students can pursue careers as brand managers, market research analysts, sales representatives, advertising specialists, or retail managers. They can work in various industries, including technology, finance, and consumer goods.