Bachelor in Marketing

The University of Saskatchewan in Saskatoon is a comprehensive Canadian research university founded in 1907, known for strengths in agriculture, health sciences, environmental sustainability and Indigenous engagement. Its large campus blends modern research facilities with a supportive student community, offering undergraduate and graduate programs across arts, sciences, engineering, business, education and health-related fields. The university emphasizes both disciplinary excellence and interdisciplinary collaboration.

Students benefit from access to world-class research centers, extensive laboratory and field resources, and opportunities to take part in projects that tackle pressing global challenges such as food security, water management and public health. Campus services include academic advising, career development, and support for international and Indigenous students, while co-op placements, internships and community partnerships help translate learning into practical experience and job readiness.

International applicants will find a welcoming environment in Saskatoon with comprehensive supports for transition, study and research collaboration. The university’s focus on experiential learning, research mentorship and community engagement prepares graduates for diverse career paths and advanced study. For students seeking a research-intensive education in Canada with strong professional pathways and a commitment to inclusion, the University of Saskatchewan is a compelling choice.

The Bachelor in Marketing at the University of Saskatchewan is for students who want to learn about marketing. It's a Bachelor degree that takes several years to complete and helps students develop skills in marketing research and strategy.

The curriculum covers subjects like consumer behavior, marketing management, and market research. Students also develop skills in data analysis, campaign planning, and team collaboration through hands-on projects and case studies.

Graduates can pursue careers as Marketing Managers, Brand Specialists, Digital Marketing Coordinators, Market Research Analysts, or Sales Representatives in various industries, including retail, advertising, and non-profit organizations.