Master in Strategic Marketing

The University of Greenwich in London, founded in 1890, provides an accessible and vibrant educational experience in one of the world’s most dynamic cities. With nearly 20,000 students and more than 3,500 international students, Greenwich combines a diverse student body with historic riverside campuses and modern teaching facilities. Its central London setting offers easy access to cultural institutions, business hubs and internship opportunities across numerous sectors.

Offering around 224 programs across undergraduate and postgraduate levels, the university covers disciplines from business and engineering to the arts and health professions. Academic learning is complemented by industry-focused modules, placements and career services that support employability and professional development. International support services include orientation, language help and visa advice, helping students transition smoothly into life and study in the UK.

Students benefit from strong links with employers, active student societies and a supportive teaching environment that balances lectures with practical workshops and real-world projects. Greenwich’s emphasis on preparing graduates for the workforce, combined with London’s global networks and cultural richness, makes the university a practical choice for international students seeking quality education, professional experience and an engaging urban student life.

The Master in Strategic Marketing at University of Greenwich, London is a 1-year program for students who want to learn about strategic marketing. This Master degree teaches students how to create marketing strategies and manage marketing campaigns.

The curriculum includes subjects like Digital Marketing, Strategic Marketing Management, and Global Marketing and Emerging Issues. Students also learn about Branding, Inside the Customer's Mind, and Transformational Leadership through Transversal Skills. They can choose from optional modules like Dissertation or Consultancy Project.

After graduating, students can work as Marketing Directors, Brand Managers, Market Research Analysts, Digital Marketing Specialists, or Marketing Consultants. They can find jobs in various industries, including marketing, advertising, and public relations, and work for companies like marketing firms, advertising agencies, or corporate communications departments.